WakeUp! NYC is a multimedia campaign that was created to support families and provide students with a bit of excitement in the mornings before they go off to school. The Task Force is composed of a group of well known TV and radio networks like Viacom, BET Networks, Hot 97 and Kiss FM. This multimedia campaign involves receiving automated inspirational wake up calls from celebrities like Magic Johnson, Trey Songz, Terence and Rosci, Jose Reyes, and many others. The wake-up calls urges school attendance that day and every day there is school in session. Students will also receive absence alerts when student attendance is not improving. This program went citywide on spring 2011 and reaches thousands of students and families every school day.
My 11 year old son enjoys receiving these calls. The calls are very motivational and great morning conversation starters. In stead of having boring alarm clocks, these calls make my mornings easier. As a working mom, anything that supports my morning routines a give it an A+.
My 11 year old son enjoys receiving these calls. The calls are very motivational and great morning conversation starters. In stead of having boring alarm clocks, these calls make my mornings easier. As a working mom, anything that supports my morning routines a give it an A+.
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